Australian Pet Care
St. Bernard Pet Care engaged Marketing Bee to develop and grow their brand nationally. St. Bernard Pet Care provides high-quality pet care and accessories with pharmaceutical and grooming products developed for our unique Australian environment and weather. The innovative products are developed by practising Queensland vet Dr. Rishi Shah and the Pharmavet group. Distributed nationally and in specialist pet stores, the brand keeps on growing.
We streamlined the branding and communications across the range for more impact. Through our consulting process, we redefined the brand parameters entirely by adopting a fresh and contemporary look, while communicating the brand’s quality credentials of being vet-backed and lab-tested.
By extracting the brand’s main points, benefits, and values, we developed key messaging and design.
The Pet Hive is the perfect unit to handle pet brands of this nature – informed by deep industry intelligence, we bring the insights needed to supercharge marketing results. Working with vet-backed information about ingredients in grooming and industry products requires an understanding of pet ownership needs and the broader industry.